1. Executive Summary

A platform that allows teams to bring AI-driven personas into live meetings, giving authentic perspectives that sharpen decisions, spark creativity, and reduce groupthink. Before each meeting, users choose a persona (e.g., Devil’s Advocate, Optimist, Pragmatic Operator) that joins the call, listens in real-time, and chimes in with thoughtful, context-aware commentary.

2. The Problem

Team meetings are often plagued by groupthink, blind spots, and lack of diverse perspectives.

• Studies show over 70% of meetings are unproductive (Atlassian).
• Groupthink reduces decision quality by up to 30% in corporate strategy sessions (HBR).
• Leaders complain that meetings lack contrarian voices, with most participants defaulting to consensus or silence.

Here’s what we’re thinking: A tool that inserts structured challenge, optimism, and pragmatism into meetings automatically — without needing a perfect team mix every time.

3. The Solution

• Product
  • 🎭 Persona Selection: Users pick an AI persona before each meeting (e.g., Skeptic, Visionary, Operator, Coach, Contrarian).
  • 🎤 Live Participation: AI literally joins the call as a participant, listens, and contributes concise, relevant insights.
  • ⚙️ Adaptive Behavior: Each persona has a distinct style — the Optimist highlights upside, the Devil’s Advocate critiques assumptions, the Operator stresses execution details.
  • 📊 Post-Meeting Insights: Summaries that show what each persona pushed back on, including “blind spot” detection.
• Go-to-Market (GTM)
  • Start with remote-first teams (startups, product orgs, consulting firms) who already use Zoom/Meet/Teams.
  • Activate through Slack communities, LinkedIn thought leadership, and partnerships with productivity influencers.
• Business Model
  • SaaS subscription (per seat or per team).
  • Potential premium personas (e.g., “Investor Persona,” “Customer Persona,” “Historian Persona”).
• End Goal
  • Become the default AI thought partner in every meeting room. Long-term, integrate with calendars and collaboration suites.

4. Market Size

• Collaboration software market: $80B in 2024 (Zoom, Teams, Slack).
• Meeting productivity tools TAM: ~$10B.
• Serviceable Opportunity: If 200K teams pay $50/month for AI personas → $120M annual revenue potential.